Fuma is a newly launched multidisciplinary agency exploring interactions in design, communication and technology, to create alluring interactive systems. The task was to create a unique brand proposition that bridged the gap between the traditional software house and the integrated digital agency; establishing key messages and tone of voice. The brand mark hints towards the a dynamic programming focus, whilst suggesting solidity and simplicity.

• Client: Fuma Software Ltd
• Tasks: Consultancy, Branding & Identity, Website UX/UI, XHTML/CSS
• Agency: Fuma/Tsubo
• Collaborators: n/a
• Location: London, UK
• Year: 2010